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Kline Predicts Growth for Natural OTCs

There's room for both traditional and green formulations, says report.

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By: TOM BRANNA

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More and more consumers are turning to natural alternatives for that bump or bruise. According to a new report from Kline & Company, while the US traditional nonprescription drugs industry registered an average CAGR of 2.5% between 2005-2010, the market for natural over-the-counter (OTC) remedies has grown at a CAGR of 5.9% per year from 2009 to 2011. According to the research study Natural OTCs 2011: Impact of Non-drug Products on the U.S. OTC Market by the consulting and research firm...

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